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TORO PHYSICAL THERAPY
While designing Toro PT's Instagram, the owner and I styled certain workouts to be posted in a specific order to create a pleasing, informative, easy to understand format. We created a social media plan to increase awareness of the brand.
GOALS
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Organically increase brand awareness
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Reach as many people as possible in the target audience
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Increase engagement
STRATEGIES
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Provide weekly content, every other post is a diagram or quote followed by a "How To" informational post.
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Managed engagement by liking and commenting on other user's posts that business account follows.
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Monitor targeted hashtags that have to do with all things exercise, physical therapy, and sports medicine.
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